What is your strategy to raise awareness of OTW’s projects, aims and goals in future?
I’d like to see the OTW have more of a presence overall in fandom. Right now, a lot of people know about AO3, and that’s great! But not as many are able to connect AO3 to OTW, and fewer still are aware that we have other projects.
I think Comms is doing a great job with this right now! We’ve upped our engagement across our social media platforms, and we are also looking into expanding to new platforms as they become more popular.
In the past, we’ve been a mostly reactive committee, answering questions when press comes to us, and pitching potential stories to outlets. We’re recently begun exploring pitching already fully written pieces, and I think this will be great for us. Writing our own articles in house will mean talking about things that might get overlooked and bringing in mainstream awareness to what we’ve got going on.